Website Redesign & Marketing Material

Client: Quick 9
Check Out The Website

Rob approached Lemon Logic to redesign the existing Quick9 website ahead of the app’s launch, aiming to effectively showcase new features and functionalities. With a strong rapport established from previous collaborations, our team embarked on enhancing user accessibility while preserving the brand’s identity.

Project Goals
Showcase New App Features and Functionalities
Our goal was to redesign the Quick9 website to prominently feature the new app's features and functionalities. We focused on creating an engaging and informative user experience that would captivate potential users and provide clear insights into the app's capabilities.
Enhance User Accessibility and Information Retrieval
We aimed to optimize the website for enhanced user accessibility, ensuring that visitors could easily navigate and find relevant information. This involved streamlining the site's architecture, improving search functionality, and presenting content in a clear and organised manner to facilitate seamless information retrieval.

The Creative Process

Our creative process began with in-depth consultations with Rob and the Quick9 team to understand their vision for the website and app launch. We identified key challenges such as effectively showcasing complex app features while maintaining user-friendly navigation.

  • To overcome these challenges, we implemented a strategic approach that included:
    User-Centric Design: We prioritised user experience (UX) design principles to ensure intuitive navigation and enhanced usability. This involved creating clear pathways for users to explore app features and functionalities effortlessly.
  • Visual Storytelling: Leveraging our design expertise, we employed visual storytelling techniques to highlight key app features through compelling graphics, animations, and interactive elements. This approach aimed to engage users and communicate the app’s value proposition effectively.
The Outcome

What We Achieved

Comprehensive Feature Showcase
Through strategic design and content placement, we successfully showcased Quick9's new app features in a visually appealing and informative manner. This enhanced user engagement and encouraged exploration of the app's capabilities.
Improved User Experience (UX)
By optimizing navigation and enhancing accessibility features, we significantly improved the overall user experience on the Quick9 website. Visitors could easily find relevant information, leading to increased engagement and retention rates.
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